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The Mantra of the Friends

GO PUT A SMILE ON SOMEBODY’S FACE, GO TELL SOMEBODY THEY’VE GOT A PLACE IN THIS WORLD, GO TELL SOMEBODY YOU WANNA BE FRIENDS WITH THEM. 

WHO ARE THE FRIENDS?

For as much as Sammy Rae & The Friends may be a band, this collective of dreamers and artists considers themselves a family first. That all-for-one and one-for-all camaraderie ignites their unforgettable and can’t-miss live shows, which serve as a catharsis for both the musicians and their fervent audience. Fronted by singer/songwriter Sammy Rae and honed through years of touring, the group is capable of flourishing in any spotlight thanks to its signature blend of palpable chemistry, deft virtuosity, and vocal fireworks.

Their sound, which has attracted new fans by the thousands in the past few years, is a unique mélange of Sammy’s influences: classic rock, folk and funk and sprinkled with soul and jazz. Rae has been building toward this moment since moving to NYC from Connecticut in her early 20s. Finding herself without a built-in peer group, she simply built it herself: the literal and proverbial Friends. When she started playing shows, she made sure the audience was part of the family too. Everything that’s happened since, from the EPs The Good Life (2018) and Let’s Throw a Party (2021) to sold-out shows in major markets and secondary markets alike across North American and the UK & Europe, to high-profile festival sets around the world, including Bonnaroo’s main stage, Sound on Sound, Green River Fest and more, has been based on friends telling friends. This year, they’ll take it up a notch with appearances at All Things Go and Holland’s North Sea Jazz fest.

As they prepare for the release of their long-awaited debut full-length album in 2024, Sammy Rae & The Friends have come to represent more than just a band: they are a full-on movement being adopted with refreshingly diverse clientele.